Everyone likes to say that they run an honest business, but sometimes customers just don’t see it that way. Among field service professionals, contractors are probably viewed with the most suspicion in popular culture. You see plenty of jokes on T.V. about contractors never showing up or raising their estimates for no reason. Cliched depictions like these are horribly unfair to the hardworking people in the profession, but they may color customers perceptions anyway. Earning a reputation as a sterling-quality contractor isn’t easy. Most people without building experience have loopy ideas about how much time construction can take and how much it can cost in the first place, so you can expect to take some unfair blame as an occupational hazard. However, there are some small ways that you can make your clients confident in you.